Using Social Media to Build ConnectionsBy Wayne O'Neill
We push people to authentically connect with companies in multiple ways and on multiple levels – both intellectually and organizationally. It’s not just as simple as sending a Facebook friend request or LinkedIn connection invite. Connecting is about truly understanding the issues and trends in their industry, and attaching how those issues affect all parts of their business; ranging from their customers, to their stakeholders, employees, investors and internal operational teams.
Aug. 19 Read More